Tuesday, 23 July 2013

Seo Consultant Kolkata Kaushik Basu - Google+ is a Great Resort of All Bloggers

I am Kaushik Basu again and as you have known already that I work as a specialist seo consultant in Kolkata. Social networks do play extensively important role in online web marketing and when you log in to your Google+ account, what is the first thing that comes to your notice? Yes, it’s obviously the “Circles” which are just similar to the Facebook section of “Friends”. As many persons you include in your Google+ Circles, as many contacts you gain and you spread yourself and your business among as many persons. How? Let me explain, if you’ve not done this till now. When a person is in your “Circle” you get access to his/her posts and comments, just in the case of Facebook happens, when a friend posts something new, adds photos or comments, they are shown in your timeline, likewise in Google+ space you will see numerous posts, videos, comments from everyone in your circle. And you can also spread your business and increase visibility by regularly posting, replying to comments and sharing links in the walls. Google+ suggests you like-minded people for including in your circles and this way your social network expands.

Here you can share your blog regularly with latest links among the potentially targeted visitors and arrange online conversations with them. This way you will get relevant feedbacks and your blog high traffic. The basic requirement of promoting a blog is spreading its link to as many persons as possible and regularly sharing the updates and these can be best done with Google+ for it has two special features of Google+ favours visual media and social media platform. Twitter is often restricting the words a post can contain, but in Google+ you share posts, you connect and build communities unlimited.

With Google+ you can spread your blogs as well as your common because Google always prefers using real first and last name. So, as much as your blog gets popularity, you as an author get acclamation. Once you create your Google+ profile, it becomes the authentic profile with your email id and name. If any person wants to connect you there is no easier way than this. Each time you post something new, the update reaches to all persons in your circles. Like facebook’s “Like” and Twitter’s “re-tweet”, Google+ has “+1”.

Finally, let us discuss what are the special features of Google+ “comments”. And here is something new. Each time you comment on a blog post, you will get an option of sharing your comment. You will get all the comments of blog posts and G+ posts linked with your post within the same area. There is also an option of sending reminder to authors of blogs every time there is a new comment.

Saturday, 20 July 2013

Seo Consultant Kolkata Discussing About Moz’s Latest Study of Ranking Factor

QUALITY SEO CONSULTANT IN KOLKATAMoz has released their newest update on the search engine ranking factor and I, Kaushik Basu, is here discussing about some of the highlights of the survey. As you know, Moz’s survey on ranking factor releases after every two years’ interval and as expected this is the successive one of the 2011 ranking factor market research of Moz, when Moz actually used to be SEO MOZ. We, SEO professional expectantly wait for MOZ’s survey as it contains some useful information and this one contains statistical analysis done by no less than one hundred and twenty professional working on separate fields of search engine ranks. Though this is not the full length survey, MOZ has promised to come up with it within a few weeks, before the summer ends. So, let us take a look what MOZ reveals this time, what is new in this survey other than that of 2011.

Facts behind 2013 search engine ranks

MOZ’s survey is so important to us, SEO professionals, because we get a clue which way to walk from their analysis which is not only trustworthy but also helpful. In fact, I think, it is the aim of MOZ to present clearly to the market what features of a webpage or a website make it get high rank in Google’s search process. To achieve their desired objective MOZ this time divides the study in two parts – one concerning with the survey of Professional SEOs and another is a correlation study. According to the experts data, the signals from the social networking websites especially Google+ and Facebook shares and comments are highly correlated factors. Another striking thing let me convey you, no matter how scary Penguin 2.0 seems the anchor text correlation are as strong as ever. Moreover, external links, keywords and extra match domain are getting more importance.

SEO Consultant Kolkata explains Moz Survey


We, one of the leading SEO consultants Kolkata, particularly found out Moz’s survey to be very effective for SEO experts Kolkata. Moz asked the team of professionals which they chose for the survey to rank different factors on a scale marking 1-10 and this survey that is released is the joint effort of all those SEO professionals. The experts made a comparative study of the high ranking websites against the low ranking websites and easily found out the features that Google’s new search engine algorithm supports. The rankings following exact-match, has declined in the past few months but the correlation holds the position high. What this information actually says? It marks the shift – the shift from having exact keywords (that was the target of SEO even a year ago) to partial match, correlation or branded URLs (on which SEOs are now focusing for ranks). We thought that the excessive use of keywords would be a sign of spamming but actually the correlations are unexpectedly high in exact and partial match.

Sunday, 30 June 2013

Seo Consultants in Kolkata and Their Significance

SEO consultant Kaushik Basu is here again and this time it is for the importance of SEO. A SEO consultant Kolkata knows what SEO stood for long back when I hadn’t even started my career yet, obviously. Although, this word, it intrigued me. Not because it sounded grand but because I was seeing it a lot in many marketing magazines. So what I did was, I hooked on the internet, opened Google, and typed in the words “SEO”. Page started opening, slowly. Back then, I didn’t have the patience for whole of the page to open so obviously I opted for the fastest method possible, I clicked on the very first link I saw. It was a win-win scenario for me as it was a popular belief that the first link was also the best one. A belief, which has been carried till date and a method well, who doesn’t click on the very first blue colored link we see on Google.

Kaushik Basu One of the Best Seo Consultants in Kilkata India+
Anyways, the result came out. It was a wiki link. SEO, it said, stood for “Search Engine Optimisation” which in general meant affecting the visibility of a Website or a webpage so that it could appear earlier or higher in a Search Engine’s result. Well, it came as an eye opener. All through the years, when I have been clicking the first link in my Google and Alta Vista search I have actually been in direct exposure to Search Engine optimisation! I got so charmed, I had to get in its depth and understand its true potential. Which after long years of hard work, I am glad I have accomplished especially because in the modern society where everybody wants to be online, it’s a power tool at your disposal.


Now, one who wants to advertise something will want to tap in this enormous, highly potential resource. I am just taking an example of Facebook. One, who advertises there, gets in touch with 250 million viewers in a single go! Well, that is what internet marketing is giving us these days, an easy and a very effective method and if anybody can get SEO services Kolkata to do the same. Nothing but make sure that the unlucky ones, who fail to advertise on Facebook, still get to attract the eye of billions of users by perfecting certain features for their site such that it attains higher ranking in the search engine result and hence, as the belief goes on, gets the most views and the catches the most eye. 

Saturday, 25 May 2013

Seo Consultant in Kolkata and Their Importance - Kaushik Basu

SEO Consultant in Kolkata is an important aspect of internet marketing and development of any online business. Kolkata has a huge market and with the economic development and the concept of globalization coming together, the demand of many products and services has increased a lot. Many small and medium businesses have emerged and are in constant competition with each other, thus here comes the need of different types of marketing techniques.

Print media like newspapers, journals, magazines etc. or electronic media like radio and television are old yet very effective technique in marketing, but with the recent technological developments and people being inclined to electronic appliances like computers, laptops, tablet pcs, internet marketing has really become a very important part of marketing. Kolkata is one such place where internet marketing has increased a lot.

Most of the businesses want them to appear first when their products or services are searched and the more fast people can get them in their search results the more will be the chances of conversion, that is, those people might become a potential customer. But everyone is not aware about the important aspects of internet marketing and how to use it effectively. Here comes the importance of SEO consultants.

The SEO consultants in Kolkata are totally aware of the market and tastes of the people over there and they are able to very effectively use different internet marketing strategies at different time such as during the festivals, people tend to spend more and thus this becomes one of the most important time to make any promotions for any product or services with an effective offer.

These SEO consultants in Kolkata uses different techniques and tries their level best to use their clients website or profile page and take them to the top ranking positions. Again social media is also used by them to make the brand popular.

For any details please email at : mkseo14@yahoo.in